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Cheat sheet chart titled What Moves Your Life Insurance Rate. Up and down: big impact at the top, small impact at the bottom. Left to right: out of your hands on the left, you control it on the right. Placement by corner, top left: Age, Family History; top right: Smoking, Coverage Amount, Weight; bottom left: Sex; bottom right: Term Length, Driving Record.

Life Insurance Basics

What Moves Your Life Insurance Rate

See which factors change your life insurance price the most, and which ones you can control.

The sheet in words

Up is big impact (moves your price a lot); down is small impact (nudges your price). Left is out of your hands (you cannot change it); right is you control it (you can change it).

  • Age

    Older at signup means a higher price

  • Smoking

    Tobacco users pay far more

  • Coverage Amount

    More coverage costs more in total

  • Weight

    Build and health can shift your class

  • Family History

    Some parent or sibling conditions count

  • Term Length

    A longer term costs more each month

  • Driving Record

    Recent tickets or a DUI can matter

  • Sex

    Women often see lower rates

The biggest levers you control: tobacco, health, coverage amount and term.

General education only, not a recommendation. How much each factor matters varies by company, product, age and state, and no factor alone sets your rate. Sony Ho, Licensed Life Insurance Agent, NPN 18171750 · wealthprohi.com/check

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Sony Ho is licensed in Hawaii only and can only discuss insurance with Hawaii residents.